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Social Media Campaign: Cowichan Valley Regional District
Social Media Campaign: Cowichan Valley Regional District
Event Brand Identity: Canuck Place
Event Brand Identity: Canuck Place
Games Bid Book: Invictus Games Victoria 2022
Games Bid Book: Invictus Games Victoria 2022
Look of the Games: Vancouver 2010
Look of the Games: Vancouver 2010
Catalogue: Fuse & Sip
Catalogue: Fuse & Sip
Look of the Games: FIFA Women’s World Cup
Look of the Games: FIFA Women’s World Cup
Look of the Games: World Rugby Canada Sevens
Look of the Games: World Rugby Canada Sevens
Employee Guide: Destination British Columbia
Employee Guide: Destination British Columbia
Brochure: Destination British Columbia
Brochure: Destination British Columbia
Logo: Uplift Co.
Logo: Uplift Co.
Event Brand Identity: World Congress on Positive Psychology
Event Brand Identity: World Congress on Positive Psychology
Magazine: Babiekins Issue 1
Magazine: Babiekins Issue 1
Magazine: Babiekins Issue 2
Magazine: Babiekins Issue 2
Magazine: Babiekins Issue 3
Magazine: Babiekins Issue 3
Magazine: Babiekins Issue 4
Magazine: Babiekins Issue 4
Portraits: Instagram Drawing Challenges
Portraits: Instagram Drawing Challenges
Greeting Card: CANTRAV Services
Greeting Card: CANTRAV Services
Book: 60 Years 60 Words
Book: 60 Years 60 Words
Holiday Cards: Richmond Sport Hosting
Holiday Cards: Richmond Sport Hosting
Brand Identity: KC Events
Brand Identity: KC Events
Icons: High Impact Lab
Icons: High Impact Lab
Logo: JB
Logo: JB
Re-brand Book: Commonwealth Stadium
Re-brand Book: Commonwealth Stadium
Conference Logo: Dalai Lama Centre
Conference Logo: Dalai Lama Centre
Collateral: Vancouver Thunderbirds Hockey
Collateral: Vancouver Thunderbirds Hockey
Presentation: Renaissance Mergers & Acquisitions
Presentation: Renaissance Mergers & Acquisitions
Proposal: Westman Dressage
Proposal: Westman Dressage
Proposal: School Fundraising Campaign
Proposal: School Fundraising Campaign
Standards Guide: Vancouver 2010 Merchandise Program
Standards Guide: Vancouver 2010 Merchandise Program
Ticketing Guide: Vancouver 2010
Ticketing Guide: Vancouver 2010
Sport Bid Book: Tourism Calgary
Sport Bid Book: Tourism Calgary
Prospectus: Stratford Hall I.B. School
Prospectus: Stratford Hall I.B. School
Logo: Stratford Hall Fundraising Event
Logo: Stratford Hall Fundraising Event
Book: Olympic Torch Relay
Book: Olympic Torch Relay
Brochure: Tourism Burnaby
Brochure: Tourism Burnaby
Annual Report: Arts Umbrella
Annual Report: Arts Umbrella
Event Bid Book: Tourism Burnaby
Event Bid Book: Tourism Burnaby
Signage: Edmonton Eskimos
Signage: Edmonton Eskimos
Illustration: Most Memorable Meals Placemat
Illustration: Most Memorable Meals Placemat
Annual Report: Canuck Place 2013
Annual Report: Canuck Place 2013
Annual Report: Canuck Place 2014
Annual Report: Canuck Place 2014
Logo: Canuck Place Childrens Hospice
Logo: Canuck Place Childrens Hospice
Guide: Vancouver-China Mission
Guide: Vancouver-China Mission
Illustration: Vancouver-Annecy Mission
Illustration: Vancouver-Annecy Mission
Report: Vancouver Economic Commission
Report: Vancouver Economic Commission
Proposal: Rick Hansen’s 25th Anniversary Tour
Proposal: Rick Hansen’s 25th Anniversary Tour
Logos: Seattle Seahawks Fan Zone + Drumline
Logos: Seattle Seahawks Fan Zone + Drumline
Collateral + Display: Vancouver Canucks
Collateral + Display: Vancouver Canucks
Magazines: Vancouver Canucks
Magazines: Vancouver Canucks
Season Ticket Renewal: Vancouver Canucks 01–02
Season Ticket Renewal: Vancouver Canucks 01–02
Season Ticket Renewal: Vancouver Canucks 02–03
Season Ticket Renewal: Vancouver Canucks 02–03
Collateral: Vancouver Grizzlies
Collateral: Vancouver Grizzlies
Pattern: Tiki Night
Pattern: Tiki Night
Pattern: Kitchen Garden
Pattern: Kitchen Garden
Pattern: Poppies + Rosehips
Pattern: Poppies + Rosehips
Pattern: Robot Gear Garden
Pattern: Robot Gear Garden
Pattern: Tea in the Sahara
Pattern: Tea in the Sahara

about jackie

  • A designer/design director with over 20 years experience taking ideas from concept to final fruition, as well as bringing existing brands to life in a huge range of formats.
  • Project experience ranges wildly from lapel-sized pins to kilometres of fence fabric to 200-page publications to the Olympic hockey puck. And thousands of projects in between. In short, she knows a thing or two about designing for world-class events.
  • Always shown an aptitude for creative, strategic problem-solving but started putting it all together professionally as graphic designer and subsequently the design manager for the Vancouver Canucks where she heartily lived and breathed for 8 years.
  • Lived the job-of-a-lifetime dream for 5 years working for Vancouver 2010’s Brand + Creative department as designer and subsequently the Look of the Games department as design manager.

“Jackie is one of those designers that everyone loves to work with. She does outstanding work, on time and on budget, and makes the process focused and fun. She is creative, smart and organized, always considering the big picture while attending to the details. And she is a thoughtful and strong communicator with sky-high emotional IQ, which has made her an effective leader and collaborator throughout her career. It has been a privilege to work with Jackie and to watch her make such a significant impact on so many world-class projects.”

—Ali Gardiner
VICE-PRESIDENT, BRAND + CREATIVE
VANCOUVER 2010 OLYMPIC + PARALYMPIC GAMES

“Canuck Place Children’s Hospice has been working with Jackie Boucher since 2012. Jackie led a rebrand project and website for our organization and her ability to listen closely, collaborate, and acknowledge the complexities of our audiences was so refreshing. Jackie consistently produces imaginative solutions and strong visual brand identity to a professional standard. Working with Jackie is effortless and the results are always fresh, creative, unique, and steeped in good design.”

—Debbie Butt
DIRECTOR OF COMMUNICATIONS, MARKETING,+ EVENTS
CANUCK PLACE CHILDREN’S HOSPICE

“Jackie is one of the best graphic designers in Canada. That’s why she worked full time for the Vancouver Canucks, the Vancouver Grizzlies, and the ultimate design gig — the 2010 Olympic Winter Games. I had the pleasure of collaborating with her on all three of those jobs over a twelve year period in my role as a Sales Executive. Simply put she has a great eye, amazing style, pays attention to detail and is easy and fun to work. For the last ten years, she has been a tremendous help to me on all the varied assignments I throw her way. Oh, one last thing — she works well under deadline too.”

—Dave Doroghy
AUTHOR + EDUCATOR

“Jackie is our real-life superhero! We have had her help with virtually every kind of marketing element — from working with us on developing our brand to development of brochures, flyers, full bid packages, and even elements for our website. Whether we give her an idea or simply ask for her creative genius to show us options, she always delivers exceptional work. There have been times when we needed something on a very tight turnaround and she not only found a way to accommodate us, but the pieces were amazing.”

—Tanya Foley
MANAGER, RICHMOND SPORT HOSTING

“I was excited to have the opportunity to work with Jackie again. Jackie joined our team to create a design for a bid book for the Victoria 2022 Invictus Games. The design Jackie created was spot on and represented the story we were trying to tell. Working with Jackie was truly a pleasure — we were under tight timelines, she listened, was responsive, produced quality work and ensured we delivered a quality product ahead of schedule.”

—Dena Coward
 PRINCIPAL, DENA COWARD CONSULTING